EVANGELIA C. PELONIS is a partner at Keller & Heckman LLP where she assists clients on US Food and Drug Administration (FDA) and US Department of Agriculture (USDA) matters relating to human food, animal feed, food additives and ingredients, and dietary supplements. She helps clients achieve their marketing goals within the relevant legal frameworks and counsels them in all aspects of food development and marketing, from product formulation and manufacturing considerations to food labeling and advertising. Eve helps her clients with issues regarding food labeling and promotional materials, product identity statements, ingredient declarations, nutrient content claims, structure function claims, health claims, and allergen, nutrition, bioengineered and organic labeling. Clients seek her advice regarding obtaining appropriate regulatory status for food ingredients including preparing self-determined Generally Recognized as Safe (GRAS) positions or submitting GRAS Notices, New Dietary Ingredient Notications (NDINs), food additive petitions (FAPs) or color additive petitions (CAPs) to FDA. Eve guides clients through product recalls and reports to the Reportable Food Registry. She helps clients navigate complex import and export issues regulated by FDA and USDA and assists companies in gaining the release of detained products. She regularly presents on food law matters for various trade associations and food conferences including Keller and Heckman’s Practical Food Law Seminar.