Case Studies/Hypotheticals for an Introduction to Medical Product Advertising and Promotion

A session from FDLI’s Introduction to Advertising and Promotion for Medical Products
Recorded October 16, 2024

Case Studies/Hypotheticals for an Introduction to Medical Product Advertising and Promotion

Apply advertising and promotion knowledge through interactive, real-life and hypothetical examples. Tie together concepts, authorities, and agencies.

Katherine Armstrong, Deputy Director, National Advertising Division, BBB National Programs

This session was recorded as part of FDLI’s Introduction to Advertising and Promotion for Medical Products Course in October 2024. 

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