Food Advertising: An Introduction to the Federal Trade Commission and Private Rights of Action
A session from FDLI’s Introduction to Food Law and Regulation
Recorded March 11–12, 2025
Food Advertising: An Introduction to the Federal Trade Commission and Private Rights of Action
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Become familiar with the Federal Trade Commission’s role and statutory authority regarding food advertising. Distinguish and understand who regulates what between FDA and FTC and joint enforcement efforts. Recognize the elements of claims substantiation.
Vanessa Fulton, Associate, Kleinfeld, Kaplan & Becker, LLP
This session was recorded as part of FDLI’s Virtual Introduction to Food Law and Regulation Course in March 2025.
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VANESSA FULTON is an associate at Kleinfeld, Kaplan, and Becker. Vanessa advises on regulatory compliance, potential liability, and advertising-related issues involving tobacco, dietary supplement, food, cosmetic, pharmaceutical products, and medical devices. Vanessa also guides clients through the process of complying with regulatory strategies for product development and post-marketing compliance, as well as advertising and labeling issues. Before joining Kleinfeld Kaplan & Becker, Vanessa worked as a litigation associate at a global law firm in Phoenix, Arizona, representing clients in class action and complex litigation matters, including representing dietary supplement manufacturers in connection with false advertising and unfair competition class actions. Vanessa also served as an advisor to clients in connection with product labeling inquiries before the Federal Trade Commission (FTC) and the National Advertising Division of the Better Business Bureau (NAD).























































































