Risks, Rules, & Reels: FDA-Compliant Ad Campaigns

HEATHER BAÑUELOS is counsel in King & Spalding’s Washington, DC office and a member of the firm’s FDA & Life Sciences practice group. Her primary practice is focused on regulatory strategies and initiatives for the labeling, promotion and advertising of FDA-regulated products. She has served on over 20 different promotional review committees and medical and scientific review committees, with a knack for practical advice and recommendations to help clients find a path forward. Ms. Bañuelos’ experience in FDA law spans 19 years and includes positions as a former Associate Chief Counsel in the FDA’s Office of the Chief Counsel and senior in-house regulatory counsel for multiple clients, including two large pharmaceutical companies and a leading food company. Her experience in government and in-house give her a unique and valuable perspective as outside counsel.