Introduction to Advertising and Promotion for Medical Products

Overview

This introductory course provides a foundation for understanding topics that will be covered at an intermediate to advanced level during the Advertising and Promotion for Medical Products Conference. You will learn about the role of FTC, DOJ, and FDA centers in regulating promotional material, the scope of what is deemed promotional, scientific exchange and compliant information dissemination, digital advertising, and practical examples to illustrate lessons learned. 

Take the Next Step

After completing this introductory course, deepen your understanding by attending FDLI’s Advertising & Promotion for Medical Products Conference. This advanced program offers critical updates, diverse stakeholder insights, and in-depth discussions on emerging issues in the regulation of medical product promotion.