Master the essentials of advertising and promotion law and regulation for medical products, including learning about the roles of multiple FDA offices and other agencies. This half-day course provides a foundation for understanding the topics that will be discussed at a more advanced level during the Advertising and Promotion for Medical Products Conference.  

Highlighted Topics:

  • Applicable FDA Offices, Essential Principles, and Key Definitions
  • Dissemination of Information about Unapproved Uses
  • The Use of Internet and Social Media for Product Marketing
  • False Claims Act, Qui tam Actions, Anti-Kickback Statute
  • Product Liability, Lanham Act, and State Actions
  • Case studies, Hypotheticals
  • Ample Time for Q&A

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